What Actually Drives Success In Real Estate

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I had the privilege of sitting down with Brian Charlesworth, the founder of Sisu, on his GRIT podcast. In this episode, we’re not just talking about strategies… we’re breaking down the proven processes that drive success in real estate.

I shared the journey of scaling my team from a small group of 8-10 agents in 2018 to a team of 27 that’s leading the Mid Missouri market right now.

We covered it all like the importance of tracking key metrics like the appointment set-to-close ratio (which showed us we were missing $3 million in GCI!) and how Sisu revolutionized the way we approach performance.

We talked about what it takes to build a culture of accountability and focus on quality over quantity – where each agent is empowered to convert leads, not just collect them.

And I opened up about why I believe simplifying our processes and tracking the right numbers is critical in this industry. It’s about getting rid of the noise and focusing on what moves the needle for agents and clients alike.

If you’re serious about building a team that can weather any market and achieve real growth, tune in.

This episode is packed with the insights and strategies we’ve used to dominate our market and stay on top year after year.
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